Service Packages
for Start-ups
Branding, Marketing and Web Design
Professional Service
Packets for Start-Up
brand identity – graphic design – logo design – packaging design – web – social
Are you a part of the beauty world? Do you want to transform your idea into a real business and become a professional brand? Do you want to launch your skincare or make-up line with instruments of marketing, design and communication, all with the right investment?
Today you can choose a customized packet to make your brand recognizable, current and professional
Every day, we at Studio Concept help businesses with specialized consultations on brand identity, marketing position, logo creation, packaging, photo and video, social editorial plan, website production. A demanding job, from an economic and timing point of view.
For this we have created three packets reserved for start-ups who want to launch themselves professionally. Because the cosmetics world is tough and it is true that young businesses have a real opportunity!
pick your packet
SUCCESSFUL START UP
1
Start
STUDIO TARGET AND
COMPETITORS
BRAND IDENTITY
(MOODBOARD/COORDINATED
IMAGES/COMMUNICATION
IDEAS)
LOGO
1 DAY OF CONSULTATION
PACKAGING GRAPHICS
EXECUTIVE CREATIONS
2
Intermediate
STUDIO TARGET AND
COMPETITORS
BRAND IDENTITY
(MOODBOARD/COORDINATED
IMAGES/COMMUNICATION
IDEAS)
LOGO
2 DAYS OF CONSULTATION
PACKAGING GRAPHICS
EXECUTIVE CREATIONS
PRODUCTION CONTENT
(PHOTO AND MINI-VIDEO)
CREATIVE SITE PROJECT
3
Full top
STUDIO TARGET AND
COMPETITORS
BRAND IDENTITY
(MOODBOARD/COORDINATED
IMAGES/COMMUNICATION
IDEAS)
LOGO
2 DAYS OF CONSULTATION
PACKAGING GRAPHICS
EXECUTIVE CREATIONS
PRODUCTION CONTENT
(PHOTO AND MINI-VIDEO)
CREATIVE SITE PROJECT
FIRST MONTH
INSTAGRAM
EDITORIAL PLAN
(10 CONTENT CREATIONS,
2 PER WEEK)
Starting from zero and have to also study the
BRAND NAME?
zero
Packet Genesis
Proposal includes up to 4 names utilizable in Europe in the requested product categories.
Proposal of domains coordinated with brand naming and their registrability.
Possibility of a specialized legal consultation.
When starting from zero, without already having a definitive brand name, for us it is useful to start from the construction of the
brand identity and defining the name following the image definition and general values of the brand.
OTHER NEEDS?
construct your own customized packet
Have you already initiated your project and want to begin or improve only determined aspects? Do you want to give a more professional presentation on your social? Do you already have certain skills for your start-up and are missing only certain final figures? Do you want to implement quality video content to utilize on your site or other channels? Do you want to make Google Ads with maximum return? We at Concept Studio are at your disposal also only for one aspect: SEO techniques for your site, copywriting that works, paper materials that last. Choose only the services that interest you to grow your start-up and ask us for a quote without obligation.
Select the tasks that interest you and request info.
DO YOU WANT A TARGETED INITIAL CONSULTATION?
to get a general overview of the core activities you should be doing
Initial consultation
to correctly take the first steps in building a cosmetic brand.
Aimed, above all, at startups who want a general look into
the beauty world and the necessary steps it takes
to build a cosmetic brand.
The consultation is divided into 4 phases:
First brief consult shall and with first in-depth study with you,
In which we will collect all the necessary information about the brand,
the product, distribution, and the goals and available budget.
Following is an internal study of the agency to better understand the optimal strategy
to propose to allow you to take the correct steps in the construction
of your cosmetic brand.
Presentation of the first mock-up document with our observations and
suggestions and with concrete indications on how you should intervene, the costs
in the details and targeted interventions based on our suggested strategy
will consider, above everything, the available budget.
The presentation takes place in a second call
with the delivery of the document produced.
In the eventual third call we respond to any questions, requests for
further information, and define the next steps.
brand identity – graphic design – logo design – packaging design
How to launch a successful start up
Do you have a cosmetics line, skin-care or make-up, that you could make successful and are thinking about marketing it? Great idea, above all if you best prepare it like a Top Gun would do before jumping out of a plane.
If you’ve ever had a job interview, you probably know that it’s the first few seconds that give the right impression of us (to be exact, seven, so few!) The same goes for your startup. The first impression is fundamental and the same occurs to you when you’re looking for something online.
A startup does not have reviews and is based solely on its image. Imagine this scene. You see a face cream with an interesting guarantee. You don’t know the brand, but from the photo you understand immediately that it is a quality product. Being an expert photographer is not required, we are all used to a certain level and we must reach it to not be “rejected” by the public. The same goes if you visit a site or catalog page. On the contrary, that impression of “photo taken at home” or of “self-made site”, appears less convincing when you don’t know the brand. And as a startup you must make yourself known!
Yes, but how to convince potential clients of the value of your cosmetics? You must take advantage of every single occasion to present yourself on top.
The logo. The logo made by your cousin is just fine, if your cousin is an art director specialized in locations, otherwise it would not be very effective.
The graphic of the packaging. It is the dress of your product and must be carried out with extreme care and with professional programs, to not risk dysfunctional packaging or its inattentiveness.
The executives. I am the technical part, that counts significantly because only with executive professionals your product will have the impeccability that you see in perfume shops.
Socials. Does your personal profile work at a large scale because you are familiar with social media? For a cosmetics shopping page, being digital natives is not enough, needing precise techniques , original content always new, tailor-made for the potential client, not for your friends. All in a non-improvised way, but with an editorial plan established in advance.
The site. It is the shop window of your startup and your products.
It must perform perfectly and smoothly lead the client from the homepage to checkout.
This is what cosmetic businesses that succeed in selling online do. And they do it well because they turn to a professional. Your knowledge are not useless, you will need them to begin an excellent job with a communication agency, give a precise brief and timely feedback.
And, do you know the real advantage of working with an expert agency in cosmetics? The agency has already worked with tens of businesses, they know the value of your time and what not, above all, offers marketing consultancy you will need now and in the future.
What is the purpose of a marketing consult?
The positioning. Imagine preparing to unveil your cosmetic line and then mistaking the audience or the channels to which you are presenting. It would be an enormous squandering of time and money. Marketing analyses allows for identifying the correct audience by studying the potentiality of your product and the existing cosmetic competitors already on the market.
The line of communication. Think about cosmetic businesses you admire, from the more classic like Dior to the more eccentric like The Drunk Elephant. They have in common a consistency of images and messaging that are studied from the first moment.
In practice, if you want to launch your startup don’t launch it into the void! Ask for information on Studio Concept packets and begin to really make your dream come true. Fine proposals to start step-by-step or to hit the ground running. It pays to inform yourself!