In still life or live photography, the trick is there but it respects rules. At Studio Concept, we believe in photography that represents reality. Here is how to look for the perfect shot.
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Fundamentals of make-up for photo shoots
Reality and photography do not coincide, the axiom is the basis from which to start. Describing beauty is an art but also a craft, the perfect image is the result of photographic technique and careful preparation. Make-up on the set is a different matter from everyday make-up, here is the secret that many do not tell.
Photographic rendition improves with the choice of products, the Ultra HD ones provide a balance of opacity. Fundamental is countouring as lines are everything. To play with light is also to dare with skill, the secret lies in relying on photographic make-up professionals.
Key elements of an effective photographic beauty moodboard
Less is more, we need to trim the superfluous until we realize that representing less is not possible. The approach to the perfect table is one that aims straight to the point, this can only be achieved with very clear ideas. All you need is a basic concept and, at most, 2 other derivatives.
Texts and images must be the most similar to the theme, a trick is to start from the materials evoked by the cosmetic. Related sensations can suggest the starting point, the choice of colors and images follows as a natural consequence.
Skin preparation and base for photographic make-up
The skin is the canvas from which the professional draws his art, it is essential to prepare it to express its beauty. Photography lives on light and the skin must be ready to reflect it in the most effective way. Perfection is the only way forward.
The scrub is the ideal preparation, professionals recommend exfoliation a few days before so as to avoid possible skin inflammation and redness. This can be followed by a moisturising mask, which restores the natural vigour and care effect from which to start. Knowing your skin helps to play in advance.
Tips and advanced techniques for perfect shoots
Defining lines and anticipating light are the key to photographic make-up, natural or studio lighting shots are different. If photography tends to emphasise imperfections and soften colours, here is how to optimise the results.
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Eye make-up: creating a captivating gaze
The photographic rendering returns two tones less, so it is necessary to minimise the shadows. The solution lies in choosing a soft brush to apply the eyeshadow, just follow the rule of 3. The first eyeshadow should be neutral and should be applied on the eyelid, proceed with the dark one and complete with illuminant in the shadow areas.
Defining is important but it is always better to avoid excessive artefacts, it helps to consider the triangle from the inner corner of the eye to the cheekbone and not to go beyond. Eyelashes are the stars, false ones can come in handy. It is better to opt for liquid eyeliner that allows a touch-up with defined lines.
Perfect eyebrows: how to enhance them for the camera
Preparation is everything, one of the basic rules is not to intervene too late. It is forbidden to wait, redness from thinning is prevented by anticipating at least one day. The shape is fundamental, here the preparation is left to the creative design. Thinning is fine but one must not go over the limit of superfluous hairs.
Drawing them is a common mistake, as eyebrows should not appear fake. Just do it with a pencil, paying attention to the choice of a colour that matches the complexion. The stroke must be short but above all sharp, the purpose is only to fill in the gaps. The result is a more expressive face.
The ideal blush: how to apply it for a natural, photogenic look
The aim is to work on contouring, the photographic rendering must be helped in the three-dimensionality. The camera lens flattens so the solution lies in contouring the face for a natural rendering. The most classic step is to remove the excess of blush from the brush and smile, starting from the cheekbone and fading to the temple.
Colour is important, pink but also peach depends on the natural skin tone. The light should be helped with a highlighter, the liquid one reflects it better. It is applied on the centre of the lip, on the bridge of the nose and above the cheekbones.
Lip make-up: definition and colour
Protagonists of the beauty shot, lips are a real test bench for the uninitiated. Many fall into the temptation of the glitter effect, but the rendering in the light is far from satisfactory. The answer lies in the definition of the lips.
The first step is to draw the contour and blend it in, the flesh-coloured pencil is the best way to look natural. Lights may amplify the dry skin effect, so it is best to combine the matte lipstick with a veil of gloss. The colour should be at least one tone darker than natural, which compensates for the reduction in photography.
Cosmetics shooting with models
Experience on set suggests that communication is the basis of photographic performance. The selection of models is not enough, you need to know their characteristics even before starting the preparation. This ensures that you arrive at the make-up in the perfect way.
Creative design is a dynamic art, especially when the cosmetic is portrayed on the skin. The mood responds to the brand, the result is a matter of choice. From poses to clothing, photography is the art of combining everything with the study of light. On the set the make-up is there but it looks completely natural.
The importance of well-executed make-up in a photo shoot is undeniable, as it serves to enhance the subject without distorting its essence. This type of make-up, when done correctly, will not only complement the theme of the shoot, but will also help convey the desired visual message, making each shot more powerful and expressive. Make-up thus becomes a fundamental element in the visual narrative, a bridge between the model and the observer, between the product and its audience.