Creative Services for the Beauty Sector with 360 Degree Solutions

Creative Services for the Beauty Sector with 360 Degree Solutions 900 900 Studio Concept S.r.l.

Totally, our approach starts from the photography of cosmetic products to take care of every other aspect. We are Studio Concept and we know how to do this.

Our specialisation: strategic communication for the beauty world

Intuition is that moment when, all of a sudden, creative chaos takes shape. We love to combine creative genius with the concreteness of each project, so we are able to launch our customers’ ideas into communicative ships ready to sail the magnum sea of cosmetics.

We are aware that beauty is not enough, we need preparation and in-depth knowledge of the industry. Experience is on our side. Design and photography, advanced communication and art are the bags of information from which we draw for each new project. The current cosmetics is one of favourable currents, we need an effective communication strategy to take advantage of it.

A total service for all beauty needs

Interpreting cosmetics leads us to develop every facet of it; the market rewards brands capable of offering a plurality of proposals. Being the creative agency means guaranteeing sectoral specialisation in every area of beauty. We interpret it in photography, design and the right words.

Launching cosmetics is the challenge of combining beauty expectations with the rigour of technical product information. This is why we speak the languages of make-up as well as skincare, high-end perfumery and professional hairstylism. Each sphere has its own rules, grasping the differences is the prerequisite for a unique communicative product. We seek emotion.

Dedicated photo sets and in-house post-production for high quality results

The agency approach allows us to offer dedicated photography, we are equipped to provide the client with full image assistance. We value the full formula as this allows us to develop the brand with the right continuity in language. Results have to be built at 360 degrees.

Excellence only comes when passion is combined with impeccable technique, it is no coincidence that our sets are our preferred environment. Every project must be taken care of, experience teaches us how careful production is the ally of a more real photography. So we can dedicate ourselves to post-production that only aims to excite. The eye appreciates it.

Packaging Design of cosmetic products

The quality of the content may remain unexpressed if it lacks a wrapping that replicates its peculiarities. Packaging is the element that allows the cosmetic line to stand out from its competitors on the shelves of a store, here the brand is called upon to represent all its added value.

We dedicate an important part of our branding strategy to packaging, we focus on coherence between the concept of the line and the style of the brand. Our projects aim at elegance in design but without neglecting a green perspective, we work on material innovation and believe that performance can be achieved while polluting much less. Beauty can also be respectful.

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Graphics and communication in the beauty and cosmetics industry

Marketing in cosmetics rewards brands that have clear ideas, we believe in the power of communication. You can be real and emotional at the same time, we get there by studying the brand to express its full potential. Every customer deserves a tailor-made solution.

We focus on words but know how to emphasise them through visual strategy; graphic design is the tool that makes information even more intuitive. We live immersed in graphic design but often do not even realise it, appreciate its potential and exploit it in our projects. Selling in cosmetics is a matter of strategy, we need to find the right one.

Still life beauty and cosmetics photography

The first moments are crucial, the choice of product starts from the very first impression. Photography in cosmetics has the role of combining the sensitivity of the eye with rational choice, the aim is to convince. Truth is everything, that is why product photography is sharp and true colour.

Details are fundamental. The lighting study must bring out the highlights, the quality image allows them to be enlarged to observe even the smallest detail. Bulk and texture are essential aspects in the choice of cosmetics, which is why product photography is asked to go beyond mere representation. Image influences conversion.

Video Marketing and Photoshooting of Cosmetic Products

Communication becomes dynamic, the video presentation allows us to combine the image with the sound track. It all comes together in translating the brand concept into emotional content. If the aim is to break through to the target audience, video is a powerful medium to achieve this.

Cosmetics are proof on skin and hair, photoshoots are therefore strategic in introducing the customer to the sales funnel. Photography captures the effect of the cosmetic, makes it a beauty suggestion. The result goes far beyond flawless technique and web marketing mechanisms, the ultimate goal is to excite and to do so by real means.

In the ever-changing world of cosmetics, standing out requires a combination of creativity, strategy and technical expertise. Studio Concept is committed to offering all-round solutions, accompanying brands along a path from photography to design, from communication to packaging, to create projects that not only meet expectations, but exceed them.

With a personalised approach and a passion for excellence, we turn every idea into a powerful message that excites and connects. For us, beauty is the result of work done with care, innovation and respect for the environment.

We are ready to give your brand a voice, making it a protagonist in a competitive market. Rely on us to turn your vision into reality.

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